JiJiJa

There are thousands of social networks out there. JiJiJa is the new one. JiJiJa is a Silicon Valley web 2.0 software technology development company, focused in data matching. Users can share content and meet others that interest them.

But, JiJiJa isn't just another networking site or discussion forum. You can discuss interesting topics with people matched to you. Their match technology Looks like Digg or Stumble Upon, but they used it on a social networking area.

According to JiJiJa website, “Ji-Ji-Ja is the sound of a lot of people talking. JiJiJa is the best on line platform for you to SHARE your opinions, read/discuss topics that MATCH your interests, and MEET new friends through meaningful conversation.”

When you use the site, modify your profile and especially when you click "Match Me", Match Me technology understands your preference and can match those informations with other similar that is being discussed and recommends other members with similar interests. With JiJiJa you will find what you are looking for.
Just like Digg-like tools, Match me technology is also used to rate discussions.
It's a new platform, a new web site, and it's too soon to say they are here to stay. But, the purpose is really interesting and Match me technology is addicting.